My previous post talked about the value of ‘the soft stuff’ in branding, as well as the increasing importance of… Read more Collaboration Part 2: The Importance of a Fresh Set of Eyes
In an earlier LinkedIn post, I discussed how collaboration will become increasingly important in the ‘age of automation’. The recent World… Read more The People Part: The Importance of the ‘Soft Stuff’
I have spent the last nine months getting to grips with ‘design thinking’. I love the concept, which is all… Read more Design Thinking
Recent public events involving would-be politicians and the Chiefs rugby team in NZ have got me considering the importance of reputation. With a… Read more Reputation – More Than Just A Name
This post is inspired by a recent article by SenateSHJ Client Manager and communications expert, Sarah Austen-Smith, in which she talks… Read more Brand Communication – Don’t Leave It Up To Interpretation
Every business has a story to tell. I have worked across a range of sectors – not-for-profit, film and television,… Read more Storytelling
If you are working on a start-up, or have an established business that is ‘going digital’, and you have been… Read more Lean Thinking – What’s in a Name?
If you are in the process of setting up a business or organisation, or bringing your current business into the… Read more Content: Communicating Your Mission